Apparently, according to the Fashion People That Know Stuff, the scrunchie is no longer a has-been hair accessory. Check out this blurb in the Sunday papers:
Read the full article here in the Star Tribune.
Silly story from my bizarre youthhood: my honors Physics class in college. There were 30-ish of us, the majority of whom were guys, and while they were all smart and lovely and kind and helpful, they were largely, well, slightly fashion-unprioritizing. Note that we're not talking about engineers, some of whom can be very cool and hip people. We're talking about theoretical physicists-in-training, the serious sort who sit around during lunch (provided they actually remember to eat) and discuss relativity and quarks and other stuff far more revolutionary and life-altering than, say, the style of one's clothes.
One day I wore a scrunchie to an exam, which I removed from my hair in a desperate attempt to think more clearly, I suspect, and set it on my desk. During that window of time after the papers were collected and before we were dismissed, one of my classmates leaned over, picked up my scrunchie, made it expand and contract and declared it an "information-collecting sphere". Which, if my memory serves me well (a highly debatable fact), is some theoretical concept in the field of electrodymanics. He was very pleased with his rare commentary on female fashion and I had known him long enough to translate that as a joke, and so did not bother to explain that it was just elastic in fabric. But thanks to that odd comment, I cannot look at a scrunchie now without thinking about Physics. Gotta love how the Science brain works.
If you want to hop back on the bandwagon, here is an old tutorial to make these newly-reinstated hair wonders. I still remember my surprise when, immediately after writing that tutorial, I discovered (thanks to some well-informed readers) that they'd become objects of derision and shame after some character in some TV show said they were uncool. And now it remains to be seen if they take over all the hair in Hollywood simply because designers are making them and charging almost a hundred bucks a pop.
Such is the fickleness of fashion, huh?
Which means harem pants might be back next. Get ready, people.